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Marketing Content Specialist - New Apps

Voodoo

Marketing · Remote · Full time · Paris

About Voodoo Founded in 2013, Voodoo is a tech company that creates mobile games and apps with a mission to entertain the world. Gathering 800 employees, 7 billion downloads, and over 200 million active users, Voodoo is the #3 mobile publisher worldwide in terms of downloads after Google and Meta. Our portfolio includes chart-topping games like Mob Control and Block Jam, alongside popular apps such as BeReal and Wizz. Team New Apps is Voodoo's zero-to-one small and elite team, building the next wave of B2C AI apps on mass-market segments. We're exploring whatever looks huge next: social entertainment, fitness, health, learning, etc. Think startup speed with big-company muscle behind it. The team is kept deliberately lean, which means fewer layers, more ownership, and faster decisions. Role We're looking for someone who understands why a video gets 500 views and another gets 5 million. You will: • Create high-quality video and static content for mobile apps, specifically tailored for Meta Ads • Ideate and execute creative concepts that go beyond standard, templated executions • Become a creative expert: benchmark competitors, identifying opportunities from trends, user behaviors and cultural moments • Understand how your creations perform and why: reading hook rate, CTR, CVR, IPM, and retention signals to iterate quickly and effectively • Collaborate closely with cross-functional teams (Dev, UA, Product) to stay aligned with marketing strategy and business priorities Profile • Fully proficient with video editing and content creation • Hands-on experience with AI creative tools (Scenario, Seedance, Kling, Veo, Runway, etc.) • Creative and have a hacker mindset, turning "we should make something about this" into a finished video by the end of the day • Strong instincts for content and understand what captures attention online • Fluent in English, both oral and written • Nice-to-have: experience with UI/UX, to contribute to onboarding funnel content Benefits • Competitive salary upon experience, plus bonus • Swile Lunch voucher • Gymlib (100% covered by Voodoo) • Premium healthcare coverage SideCare, for your family, 100% covered by Voodoo • Wellness activities in our Paris office
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